Illustration & Visual Strategy
Turning complex ideas into clarity your team can see and use.
When your work is abstract, systemic, or values-driven, visuals make it real.
We create illustrations that distill complexity into accessible, emotionally resonant images — helping your people understand, remember, and act on what matters.
Our values-based approach grounds every visual in purpose, integrity, and intention.
Services Overview
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Values-Based Illustration
Custom illustrations that translate your organization’s values, culture, equity commitments, and strategic priorities into visuals that feel clear, accessible, and human. These pieces help teams understand and remember what matters most.
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Visual Strategy Maps
We distill complex systems and processes into elegant, easy-to-understand visuals your team can actually use. These maps support strategic planning, alignment work, workshops, and organizational storytelling.
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Illustrated Reports & Publications
We bring clarity and emotion to your written content through thoughtful illustration. Recent work includes public health equity book illustrations, data-to-equity storytelling for Stanford Social Innovation Review, and systems visuals for justice organizations.
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Illustrated Learning Tools
We design visual frameworks, worksheets, and training materials that support leadership development, communication, onboarding, and culture-building — making complex concepts easier to teach and absorb.
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Graphic Facilitation
Hosting a workshop or event? We can bring your gathering to life with real-time visual note-taking that keeps participants engaged and leaves you with a memorable, high-impact artifact. Learn more on our Graphic Facilitation page.
Portfolio Samplers
A sampling of our work.
Why Values-Based Illustration Works
It simplifies complexity.
Teams absorb information faster when it’s visual.
It builds emotional connection.
Illustrations deepen resonance and understanding.
It creates a shared language.
Everyone is literally “on the same page.”
It keeps the work alive.
Great visuals become long-lasting culture artifacts.
“Jasmin’s visuals made complex ideas accessible and unforgettable. Our team still references her illustrations months later.”
— Director of Product Marketing
